Illusiom (for clarity: illusiom)

visited this project

3 days ago

Illusiom is an engagement and transition framework for early career development. The work is research-informed and primarily engages with universities and higher education professionals, while also supporting recent graduates directly. The primary audience is institutional decision-makers and practitioners in higher education. A secondary audience is graduates navigating early career transitions. The brand must feel credible, serious, and trustworthy in institutional contexts, without being overly academic or impersonal. This is not a coaching, motivational, start-up, or lifestyle brand. The focus is on explaining and addressing uneven engagement in early career development, not personal transformation or sales-led services.

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