The Elite Edge

visited this project
3 months ago
πŸš€ The Elite Edge Logo Design Brief 1️⃣ Brand Overview & Mission The Elite Edge is a high-performance coaching program designed for entrepreneurs, sales professionals, fathers, and fitness enthusiasts who want to win in faith, family, fitness, business, and mindset. πŸ”₯ Mission: To develop elite, disciplined, faith-driven leaders who push past limits and live with purpose. πŸ’‘ The logo should reflect: Power, discipline, leadership, faith, and high performance. It should feel bold, masculine, and inspiring. 2️⃣ Design Style & Inspiration βœ… Strong, bold typography (NO cursive, script, or decorative fonts) βœ… Minimalist but high-impact (No overly complex details) βœ… Masculine, high-performance feel (Think elite athletes & leadership brands) βœ… Sleek, modern, and versatile (Must work on apparel, digital, and print) βœ… Symbol/Icon Option: A bold "E" or "EE" monogram for an icon variation πŸ’‘ Think of brands like Under Armour, Jocko Willink, John Maxwell, and elite sports teams. 3️⃣ Font Preferences (Best Choices for The Elite Edge) πŸ”₯ Preferred Font Style: Bold, high-energy, and slightly aggressiveβ€”sports-inspired but professional. βœ… Primary Font Choice: Edge Display – Strong, modern, and elite βœ… Backup Options (If Needed): Ironclad – Slightly rugged, warrior-style feel Industry – Clean, modern, and athletic (closest to Demonized) Tungsten – Sharp, aggressive, and high-performance πŸ“Œ Avoid: Any script-style, rounded, or comic-style fonts. 4️⃣ Updated Color Palette & Meaning πŸ”₯ Primary Colors: High-contrast, powerful colors that reflect energy, leadership, and success. βœ… Deep Green (#2E8B14) or Neon Green (#00A550) – Growth, energy, and action βœ… Black (#212121) – Power, intensity, and elite performance βœ… Dark Gray (#333333) – Strength, authority, and sleek modern design βœ… Metallic Silver (#C0C0C0 or #D3D3D3) – Premium, high-performance accent color βœ… White (#FFFFFF) – Clean, professional contrast πŸ’‘ Why these colors? Green represents growth, energy, and forward momentum. Black/Gray reinforces strength, power, and discipline. Silver/White keeps it sleek, modern, and premium. 5️⃣ Logo Use Cases (Where It Will Be Used) πŸ“Œ Website & Social Media – Clean, high-resolution digital logo πŸ“Œ Apparel & Merch – Needs to look strong on hats, shirts, jackets, etc. πŸ“Œ Business & Coaching Materials – Must be professional for branding πŸ“Œ Icons & Profile Pictures – A simple β€œE” or β€œEE” logo variation for icons πŸ’‘ The logo must be scalableβ€”work in full color, black & white, and be adaptable for both digital & print. 6️⃣ Deliverables & Final Expectations βœ… Logo Variations Needed: Primary Logo (Full version with text + icon) Icon-Only Version (For small use cases like social media) Black & White Version (For print & alternate branding) βœ… File Formats: Vector Files (.AI, .EPS) – For scalability High-Res PNG & JPG – For website & social media Transparent Background Versions πŸ“Œ If possible, include a mockup of how the logo looks on apparel (t-shirts, hats) to ensure it translates well to merch.
$299
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Finalists:
#274 by jaize
#273 by jaize $99
#272 by jaize $99